Value Added Choices



Sales Leads

FREE VIP 500 DATABASE
Run a 1/2 page ad or larger in the following issues of BOM and get a FREE database with the names, addresses, phone and fax numbers of 500 readers controlling more than 1 million square feet each. In addition, the following verticalmarket VIP 500 Databases are available.

Healthcare VIP 500 Database
March, September

Educational VIP 500 Database
May, October, December

Government VIP 500 Database
January

Data centers VIP 500 Database
August

VIP 500 Database
February, April, November

Value $2,895

FREE MAILING LABELS
Target your mailing program with FREE mailing labels directly from the files of BOM. Select your labels by job title, building type, zip code, etc.

Number of Ad Pages
 VALUE
18 ad pages or more 18,000 Free Labels
$3,195
12-17 ad pages 12,000 Free Labels
$2,395
6-11 ad pages 6,000 Free Labels
$1,195

DISCOUNT ON LIST RENTALS
Run one page or more in 2009 and qualify for discounted
rates on circulation list rentals. Call Sherman Leibowitz at
414-228-7701, ext. 441 for details.

Online

E-RESPONSE ADVERTISER DIRECTORY
Every month that you advertise, you'll be included in the EResponse Advertiser Directory sent via email to 40,000 BOM subscribers. The emailed directory categorizes advertisers under product/service headings and allows recipients to view a graphic of print advertisement, link directly to the advertiser Web site and request further information direct from suppliers. You'll receive click-through totals for those who check out the ad or go to your Web site. For those who request further information, you'll receive detailed contact information including name, title, organization and street address. Value $3,595

FREE MARKETPLACE LISTING
Frequent advertisers with BOM can have press releases announcing important changes within their company, white papers addressing relevant industry issues and other materials of interest posted in a special section on FacilitiesNet—the official Web site of Building Operating Management. Value $3,195

FREE DIGITAL EDITION LINK
All Building Operating Management advertisers get a FREE Link to an electronic version of their print ad, which appears in the BOM Digital Edition - emailed to 60,000+ subscribers monthly. Value $995

FREE PRODUCT RELEASES & CASE STUDIES
All product releases and case studies running in Building Operating Management also will appear in BOM online, giving facility executives direct access to supplier Web sites.

Additional Advertiser Bonuses

MARKETING RESEARCH
We can conduct a number of marketing research studies for you. Choose from Benchmark, Brand Awareness and Ad Readership studies. (Research projects available to high frequency advertisers only. Some costs may apply.)

BONUS CIRCULATION
Additional copies of BOM will be distributed at the market's leading national trade shows throughout 2009. See the 2009 Ad Planner for details.

SINGLE-SOURCE LEAD/ACTIVITY REPORTS
You'll receive a single report that shows cumulative totals for all print and electronic items. Your report will show you total leads for print ads, product/literature releases, case studies and bonus leads. The same report will include click-through and lead totals for your BOM Online product/ literature releases, case studies, banners, skyscrapers and white papers as well as e-newsletter sponsorships.

Editorial

FREE SUPPLIER SPOTLIGHT
Run six pages or more during 2009 and receive a FREE Supplier Spotlight in the pages of BOM. You get a fourcolor photo, plus 50-word description. Run your FREE Spotlight in March, July or October. Value $2,795

PR SUPPORT
FREE 4-color product releases and case studies are excellent business builders. Available on an "as space permits" basis.